Auction Academy Convenes at Rock & Roll Sale in Spokane
Auction Academy convened the Managers Group in Spokane, Washington on July 15, 2013 for a training program that included DAA Northwest’s premier industry promotion, the Rock n Roll Sale, which culminated in a concert with REO Speedwagon.Auction Academy’s Manager’s Group convened at DAA Northwest in July, touring the auction’s facilities and observing preparations for its premier promotional event: the Rock & Roll Sale.The July 16 session began with a presentation by Len Roll of DAA Northwest, one of the industry’s top professionals in auctions operations, who discussed detailing, body shop services and condition reports. He was followed by Greg Mahugh, co-owner of DAANW, and Mitzi Voorhis, marketing manager at DAANW, who described the DAANW philosophy and process for its nationally recognized promotions. The class then toured the DAA Northwest facilities and observed the preparations for the expected sale of the more than 3,000 vehicles during the two-day Rock & Roll sale. Back in the classroom, … Continued